Separating studio work from product identity
2026-01-25 · Philosophy
Zaid Rakhange
Zaid RakhangeSeparating studio work from product identity
Context
Client work (Impic Labs Studio) and in-house products are intentionally separated.
Why
- Studio clients have different needs than product users.
- Product brands can develop their own voice.
- Studio can serve a wider range of clients without diluting product focus.
Closing
This separation is a form of restraint. It keeps the organization honest and focused.
Internal note: This post is part of ongoing documentation for Impic Labs. Not marketing content.
Published by Impic Labs